Eating and drinking places were among the first businesses Zenreach worked with. And although we have clients in just about every retail category now, food and beverage remains the heart of our business. It’s a community we feel privileged to serve.

COVID-19 is hitting our industry especially hard. Escalating restrictions on places where people gather means restaurants, cafes, bars, and other eating and drinking places are being forced to severely limit service, or even close completely in some cases.

It’s an important time for us to support each other. 

Our clients are showing just how resilient and creative they can be in the ways they are adapting to deal with the current reality. We’ve been sharing ideas with our customers and learning from them. We’re documenting what we learn and plan to share ideas here in a continuing series of posts.

Part 1: Service announcements and updates

Response to the coronavirus is evolving rapidly. Guidelines and restrictions being issued are very fluid, so businesses are forced to respond quickly. It’s a critical time to stay in close touch with your customers to keep them informed. Leading brands are communicating with customers to let them know how they are adapting to serve them through the coronavirus outbreak.

Here are some of the important announcements our clients are sharing with their patrons:

  • How are you adapting to keep customers safe? Many businesses, especially eating and drinking places, are putting new safety measures in place to prevent the spread of the virus.  This is an email from the CEO at Crate & Barrel sharing information on the enhanced safety measures they’re taking. 
  • Have your hours of operation changed, or any of your locations closed? Make sure customers know about any changes you are making to business hours. Here is the announcement SXSW organizers shared with people when they decided to cancel this year’s event.
  • Are you limiting service to take-out only, or reducing tables? Some of our clients are expanding their take-out hours even as they limit the number of tables they will serve, or closing in-house service altogether. 
  • Do you have other ways to serve customers they should know about? Many restaurants offer takeout or deliver through one of the delivery services like Postmates, DoorDash, or UberEats. Others have websites offering products and merchandise customers might appreciate. 

Along with your social pages, Zenreach emails are a good way to stay in touch with your customers. Our support team is here to help. In fact, we’re expanding hours so we can be more available to assist you. Please don’t hesitate to get in touch.

Support site: support.zenreach.com/

Email: support@zenreach.com

Support line: (800) 807-9434

Categories

Marketing Restaurants Retail