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Adapting digital marketing for real-world results

Digital marketing’s playbook for ecommerce is established and effective. However, online advertising isn’t as effective for brick-and-mortar businesses.

Understanding customer behavior is the key difference.

In our guide, Adapting digital marketing for real-world results, we explain how to use the in-store data you’re already collecting to:

  • Retarget active shoppers
  • Bring back lost customers
  • Attract new customers
  • Maximize digital marketing ROI
digital playbook for offline retail

Running the digital playbook for offline retail