Renowned Women’s Retailer Case Study with Zenreach
Retargeting has long been a successful marketing technique for online retailers. But can you apply these same tactics based on in-store visits? The short answer: yes, you can.
The Zenreach Walk-Through™ marketing solution has helped one retailer client realize a 20x return on ad spend (ROAS) with a cost per visit of under $5.
This case study will show you how brick-and-mortar retailers can:
- Track and identify walk-in customers passively via wireless router
- Collect contact data and build customer profiles
- Retarget in-store shoppers with social and display ads to drive omnichannel results
- Leverage Zenreach’s proprietary audience of 45M+ shoppers to expand brand reach
- Allocate marketing budgets more effectively with accurate omnichannel reporting